🏢 Interesting to read this today, because I have been writing similar things myself - albeit from a different angle. The words will be published soon and I will return and link later.

Your website is no longer just a destination. It’s a source. It’s the canonical, structured, well-maintained origin point from which your message gets picked up, interpreted, summarized, and carried elsewhere. The better that source material is, the better it travels.

Think of it this way: Your website used to be the store. Now, it’s also the warehouse. And the warehouse needs to be organized well enough that anyone (human or machine) can find what they need, understand what it means, and carry it somewhere else without losing the plot.

💬 Tim Chambers

🔗 Websites As Canonical Sources, Not Just Destinations.

The problem of course is that to be both a warehouse and a store is a very tall order - not impossible, but certainly not easy - because you need clarity on what you’re doing and why.

The website exposes whether you have it - and if you don’t - I’ll bet a pound to a penny that your web site designer/developer won’t.

That’s why we start at the opposite end - where websites are outcomes of clear thought, strategy and data architecture.

Doc’s 🔗 Identity as Root plays of 🔗 The Root Declaration from Devon.

Not to be confused with …

🔗 I Am Root

OR

🔗 The shared tragedy of Red Queen hiring | Seth’s Blog

Successful fishermen understand that casting an ever-wider net is not always the best way to catch the fish you need.

Hiring is Hard - like everything else. F-O-C-U-S

🔗📚 ‘Small is Beautiful’ - and a big win IMHO.

🔗 An explanation of why …

this takes a turn at the end.

💬 Mitch Wagner

Certainly does - because it fits so nicely into the emerging narrative about ‘craft’ and ‘artisans’ - and of course the Japanese would be where it would all start.

🔗 Truth, Consequences, Climate, and Demand

the only thing history loves more than a surprise party is irony.

💬 Mitch Wagner - I think.

The source was 🔗 here

🔗 How Not to Respond to Political Violence

I dunno Peggy.

• Three assassination attempts that nobody really talks about?
• Politicians living on military compounds because they are being threatened? (If I wanted to demonstrate to ‘the masses’ that the country is unsafe - I would choose to keep a few loyalists on military bases for their ‘protection’.)

👁️ Doesn’t really stack up for this bear.

👁️ ‘Nuff Said.

🔗 The Inspiration

🔗 Hey you, start communicating!

OK! Definitely taking on board Kev’s closing instruction …

So yeah, start communicating! 🙃

💬 Kev Quirk

Meanwhile, also this morning 🔗 swissmiss shared this short poem.

point out the good
when you see it.

in life,
in others,
in yourself.

because the world
needs to remember
what kindness and
love look like.

💬 Topher Kearby

Which all goes to explain why random people out there are on the internet are going to start receiving email from me. The first one is going out in a minute. It won’t be daily. There will be a reason.

🔗 Features via Mission Alignment

When you use Micro.blog, you should never have to opt in or pay extra for something that is a core part of our mission.

💬 Manton Reece

Thank you @manton - very nice.