Everything that is wrong with modern business is encapsulated right here.

Don’t get me wrong. Constellation is a fine organization, but that they need to publish

‘10 Signs You Have A Customer Understanding Deficit’

Which in turn includes…

”Sales doesn’t trust marketing with customer relationships”

Seriously - it is 2019 for pete’s sake!

And then (their recommended) three things to do about it right now

1] Define What It Means to Serve Customers Well in Your Business

2] Think About Your Employees - All Your Employees - Differently

3] Decide Where To Start