Swings from left to right ….
McDonald’s drops CMO role and creates a new SVP marketing technology role under the CIO
BUT
Marketing under tech says a lot about priorities of a company and what they think about customers.
Swings from left to right ….
McDonald’s drops CMO role and creates a new SVP marketing technology role under the CIO
BUT
Marketing under tech says a lot about priorities of a company and what they think about customers.