🔗 WWW
Your song of the day, week, month, year, 4 years.
🖇️🔎 The Business Equation involves a number of dimensions starting with ‘The Quadrants’ - the top quadrant is market facing, bottom is organisation facing.

The Organisation Facing quadrant is supported by ‘Systems of Record’ - increasingly transitioning to ’Systems of Compliance’
The Market Facing quadrant is supported by ‘Systems of Engagement’.
Businesses spend an inordinate amount of time focussed on ‘systems of compliance’ - to the detriment of ‘systems of engagement’.
Despite Business Growth emerging from ‘Systems of Engagement’.
It’s not just being different. It’s not only being the ‘only one that ‘does what you do’ (hat tip to ‘Jerry’). It’s not just following your dreams. It’s all of that - at the intersection of letting go of the ‘woulda coulda shoulda’ and wrapping that all up in a package that others value and give a shit about.
Part of an occasional series focused on the 🧶 thinking and methods. of 🧶 People First. Time will tell if it becomes something bigger like a book or ‘manual for survival’ (though that is the plan.)
Just in case you are having any kind of upbeat moment today, this will drag you back down to despondency and depression.
🔗 Trump’s clown car cabinet - by Lisa Needham and Aaron Rupar
🔗 🎙️You Must Answer The Questions About Feet
I might have posted this link before, but I keep sending it to people. It ties back to 🖇️🎙️my own podcast about Agents - nearly two years ago now. Still an issue - and will be for a long time yet.
🔗 Elon Musk-Funded PAC Supercharges ‘Progress 2028’ Democrat Impersonation Ad Campaign
I don’t now - what you going to do?
🔗 New study says Black drivers ticketed at 3x the rate of white drivers.
Kevin Drum just keeps these nuggets flowing daily - multiples of time.
🔗 Donald Trump’s contempt for the military, quote by quote
A good(? - not sure that is the right word) list from Kevin Drum.
Eye opening.
Intuit FAIL - And All Because Of A Failure To Communicate!
‘Storm in a teacup ‘or fallout not yet settled?
At the very least the story reflects poorly on Intuit’s head of communications who clearly doesn’t understand how communication works in 2024.
And yes I have listened to the whole podcast. The guy clearly doesn’t even understand journalism!
🔗📼 What we’ve got here is failure to communicate
🔗 Intuit’s PR Team Has Seemingly Never Heard of the Streisand Effect
Good post from John @Gruber today - and not wrong. But I think there’s more.
🔗 This is Rick Heineman’s LinkedIN Profile

- 1.144 followers on LinkedIN
- He seems to have NEVER posted - despite being at Intuit for 7 1/2 years
If you are ‘THE’ dude for communications at a place like Intuit - you should understand how social works. The data on his profile suggests he doesn’t. For all I know he might be a Rock Star over on TikTok - haven’t bothered to look - but for Intuit - surely this is a place to have a presence?
He wouldn’t even need to do it himself. He has ‘people’ for goodness sake.
All I know is that IF you are in corporate communications for any enterprise - you need to be at least socially aware. ideally ‘active’ - whatever that means. . If that company is B2C (and I think Intuit is) - then double down on this.
He got promoted just 6 months ago. Maybe he was trying to make a name for himself.
He clearly has.
Just joined a Discord and was asked to ‘introduce myself’. This is what I said …
I have lived at the intersection of ‘people empowerment through technology transformation’ for most of my career.
Problem - most of those people were INSIDE corporations and if you were on the outside - forget about it - you were a user, a ‘target’ and there was one objective … ‘maximize our share of your wallet’!
25 years ago a group of us asked if a Corporation can have a ‘CRM’ - why can’t a Person have a VRM (Vendor Relationship Manager) .. the question remains unanswered and definitely not implemented.
About ten years ago, I started focussed writing and podcasting about ‘People First’ and been doing it ever since.
I have this feeling that Task driven Agent AIs might be the first opportunity to start solving these very real problems.
Finally - I am NOT a coder - fascinated by it - but I know my skills.
My job is to understand what is being produced and explain it to others in terms that THEY can understand and unpack the relevance.
