I have written many times before that Tesla is not a car company. For example - 18 months ago. So, I for one was not surprised to read that;

Tesla drops 'Motors' from name as CEO Musk looks beyond cars

Quoting Reuters:

Chief Executive Elon Musk looks to transform the Silicon Valley firm from an electric car maker to a diversified energy products company.

Ummm - not news .... I wrote this last summer, and 

To quote Elon Musk - on his own web-site :

The first master plan that I wrote 10 years ago is now in the final stages of completion. It wasn’t all that complicated and basically consisted of:
  • Create a low volume car, which would necessarily be expensive
  • Use that money to develop a medium volume car at a lower price
  • Use that money to create an affordable, high volume car
  • Provide solar power. No kidding, this has literally been on our website for 10 years.