Wise words from a colleague, in response to asking a group of people what they thought about a company that was new to me, but seemed to qualify for something I was looking for. I was seeking opinion as to whether what they were doing was actually what they said they were doing.

Always pays to follow the money both in terms of who invests funds and why

How they make their money

And their exit strategy

Applying those qualifiers, I think I was right to be suspicious. Then again … people can change.