The Atlantic explains why ‘🔗 It’s a canned-water company now worth $1.4 billion - of Course America Fell for Liquid Death’

(See of it is behind a paywall - but Apple users can read it in full 🔗 here)

You can think of Liquid Death as the apotheosis of meta-advertising. It doesn’t just say Forget the product for a moment while you watch this ad. It dispenses with the product entirely. The advertisement is the product. What Liquid Death is selling is not so much purified water as purified marketing, marketing that has shed its product—the soul without the body.

🎈075/366

🔗 📼 Why is England called England?

.. and lots more besides if you have interest in the history of names.

At the beginning of the year I had grand plans for this series. A daily long-form post about something that was rattling my brain that day. And then life. For a while, I was even just dropping markers - to revisit. I came to realise that part of the problem was the complexity of the structure for each post - so that went away. Simplicity really is rather nice. As I write on 240413, I am now going back and filling in the gaps. PLUS - unless something strikes me immediately, I will not classify until the end of the day and go back to move one of the posts of the day into the 366. Also - if you are wondering how I have update the words at the bottom of over 100 posts at a stroke, well - THANK YOU Andy Sylvester and his Glossary plugin.

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🎈070/366

🔗 Salesforce’s Marc Benioff is buying up land in Hawaii (Apple News)

Ellison and Zuck are also doing this … it’s a disease.

At the beginning of the year I had grand plans for this series. A daily long-form post about something that was rattling my brain that day. And then life. For a while, I was even just dropping markers - to revisit. I came to realise that part of the problem was the complexity of the structure for each post - so that went away. Simplicity really is rather nice. As I write on 240413, I am now going back and filling in the gaps. PLUS - unless something strikes me immediately, I will not classify until the end of the day and go back to move one of the posts of the day into the 366. Also - if you are wondering how I have update the words at the bottom of over 100 posts at a stroke, well - THANK YOU Andy Sylvester and his Glossary plugin.

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🗄️ All the posts

Wondering about 🔗 Pabbly - what do you all think?

It’s an IFTTT / Zapier thing »>

🔗 📼 Why is England called England?youtube.com/watch)

.. and lots more besides if you have interest in the history of names.

🔗 Salesforce’s Marc Benioff is buying up land in Hawaii (Apple News)

Ellison and Zuck are also doing this … it’s a disease.

🔗 Amazon and SpaceX are quietly trying to demolish national labor law.

… because of course they are.

Anyone explored 🔗 beeper.com ?

Is it in use anywhere - or is it just a giant wait list?