A few of today’s reads all came together this morning …

First up (which I am not even going to bother linking to) lead with something like … “how corporations can create emotional connections to their customers at ‘scale’.”

What the fucking what - do not even get me started. Do these people even think about what their words mean when they spew them out?

Anyway - onwards - and as so often happens Hugh over at Gaping Void says it the best …

🖇️ My highlights on the companion article

Meanwhile …

(Talking of ‘creating emotional connections at scale - one of those silent companies that you know the name of - but wonder what they do is Palantir (remember Cambridge Analytics - who paid the price?) .. yeah, Palantir was the ‘power behind the throne’ - who not only avoided paying the price - but have gone on from strength to strength.

Anyway, 🔗 over in Dana land .. he’s looking at the next 4 years - and pointing a very large finger at one 🖇️ Peter Thiel … you know the guy that really runs Palantir (all due respect to Karp), but to remind you who he really is …

The New Zealand Herald did quite a job on that topic - do take a read - eye opening - even if you think you know all about him. (Pro tip - if you have ‘reader mode’ - use it if you really want to read it.) .. and at the end…

According to building consent records, his Queenstown Plasma Screen holiday home last year suffered a serious fire, causing more than $500,000 in damage. Building consents for the repairs filed with the Queenstown Lakes District Council in May show Thiel took this opportunity to rebuild and repurpose a walk-in closet. Plans now describe this nook as a panic room.

.. a panic room. In Queenstown? .. and this is the guy who is quietly influencing the US Govt?

And then there is ‘Ted’s Take’ on the changing nature of communication.

🔗The related article

Are we doomed?

I guess not until this happens …

(The New Yorker)