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John PHI⑊PIN

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June 6, 2026

🔗 Content that scales. Experiences that convert. | Contentful

You might guess that 🖇️🔎 I’m not a fan of Contentful (and likely what they do if their name is a clue ), but clearly SalesForce is, because they just bought them.

I missed them buying Informatica at the end of 2025 so adding them both to a long list including Slack, Tableau and Mulesoft - which as you all know is software fundamental to all sales.

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