🔗 Zeldman

The instant a business guy uses a sports metaphor to make his most important strategic point, I am lost. If you want me to understand your business idea, try wrapping it in Wendy Carlos’s secrets of synthesis or quotations by Orson Welles or the punchline to an old joke.

💬 Jeffrey Zeldman

Another ‘life truth’.

It gets even worse when the sport is only played in one country and the metaphor attempts to cross the ocean … and yet - even I am on occasions - guilty.

I am looking at you ‘🖇️ playbook’.


I allow it because the original meaning of the term is even older than the USA - let alone ‘American Football’ - and yes I made that discovery was made years after I started using the term - but I’ll still take it 😉.